Platinum Loans was a new brand created in order to offer an individually chosen loan plan with a low rate so that we could advertise a low APR. Compliance required that we check the users eligibility for this plan and we had to provide duplicate versions of the site for other APR’s. The design was [...]
This was a relatively new brand for the company and had been untested on the web. This was entirely my project from a creative perspective and I managed the relationship with the marketing manager and conducted all of the branding, design and web development. The site went live Feb 2006. We ran a PPC campaign [...]
The Guernsey Electricity site combines a professional corporate look with a highly accessible structure. I have tried to emphasise the most used areas of the site (primarily the online services) while still allowing users several ways of navigating to the page they want. The site includes several areas of dynamic content such as the animated [...]